Expertise

Consultancy / advice
When an organisation is confronted with a change in their corporate identity, this is usually the start of a (long) complex process with many participants. From its experience and expertise in the area of corporate identity management, RGN can give insight for your organisation into this process like no other. With custom advice, RGN can help your organisation to oversee the process and execute it independently and successfully. Or helping you outplace it in a way that's right to you. Its purpose being: a successful change of corporate identity with maximum efficiency.

Design management
Designing a new corporate identity is one thing. Translating this design into practical, executable solutions and adequately embedding these solutions in the organisation, is a second. RGN is able like no other to assist the designer from a practical point of view during the design process and/or account for the design’s technical translation. With respect to the design and the designer of course. But with a realistic vision on the execution as well.

Implementation
Organisation’s complexity and its processes, a corporate identity implementation can cause many dilemma’s and raise many questions. RGN is familiar with these problems. Based on its expertise and experience, RGN can ensure a quick and efficient way of implementing in all layers of your organisation and on all work areas to which your corporate identity may apply. Think of project management, buying the right materials, supporting third parties concerned, efficient buying with the right price/quality balance etc.

Maintenance and conservation
This maybe the most important aspect of corporate identity management. When a change of corporate identity takes place, often all eyes are focussed on it. But in the period of time following the change, when it's not so new anymore, there is a risk of the corporate identity no longer getting the attention it deserves. The process of maintaining corporate identity should actually be getting attention prior to the actual implementation.

RGN has the means to optimise your corporate identity in an efficient manner. Many unnecessary problems can be prevented by considering this aspect at an early stage. Furthermore, efficient maintenance is often possible due to standardised processes. This ensures the right image suiting your company. In the end, your corporate identity is your daily business card!